Real estate prospecting software
Your farms and your prospects, in one view.
See which neighborhoods are having their busiest year in a decade, which homes are more likely than most to sell this year and why, and farm the neighborhoods you want to work, with the owners of record, when they bought and what they paid. It is all built from the market history your MLS already holds. Ask Ezra to write the note, and you send it from your own phone or mail.
Prospecting
Neighborhoods heating up, and the homes in them more likely than most to sell, from your MLS and the public record.
3 neighborhoods heating up, the busiest against their own past first.
Larkspur Ridge, Havenford
Surging9 sales so far this year, against about 3 a year over the last decade.
212 homes · median sale $418K · owners usually stay 14 years
Tanager Hollow, Havenford
Rising7 sales so far this year, its busiest since 2021.
164 homes · median sale $362K · 21 days on market
Wrenfield, Brookmere
Rising6 sales so far this year, its busiest since 2019.
298 homes · median sale $331K
The category
Prospecting from what actually sold
Prospecting usually starts with a bought list, a farm picked on instinct, and a spreadsheet of addresses that goes stale the week you print it. None of it knows what sold in the neighborhood last month, or who has owned long enough to be thinking about it.
Ratifyly reads the MLS history and public records it already holds for your deals and your CMAs, and turns them into places and people worth your time. It is shown only to members of your MLS. Looking for agents to hire rather than homes to list? That is recruiting software. See what it does for agents, for team leaders, or meet Ezra.
Likely sellers
The homes more likely than most to sell this year
Open any neighborhood and see the homes more likely than most to sell this year. Each shows the owner of record, when they bought and for how much, a likely window, and up to three plain reasons. Every neighborhood is measured against its own last ten years of sales and labeled surging, rising, steady or cooling. Download a mailing list for the same filters, or add any owner to your CRM as a lead in one tap.
- Every neighborhood measured against its own history
- Up to three plain reasons on every home, read from the record
- The owner of record, the purchase date and the price paid
- A mailing list for your filters in one download
- Any owner into People as a lead, in one tap
Prospecting
Neighborhoods heating up, and the homes in them more likely than most to sell, from your MLS and the public record.
In Larkspur Ridge. 4 homes more likely than most.
Download mailing list118 Alder Lane
More likely than most to sell this year
Owner of record: M. and T. Brennan · bought 2009 for $214,000 · worth about $431K
Most likely to sell between 2026 and 2027
- Owned 17 years, well past how long owners here usually stay
- Larkspur Ridge is surging
7 Thistle Court
More likely than most to sell this year
Owner of record: The Harrow Family Trust · bought 2004 for $188,000 · worth about $402K
Most likely to sell in 2026
- A trust holds title
- Owned 22 years
31 Fernbank Road
Somewhat more likely than most to sell this year
Owner of record: J. Okafor · bought 2012 for $236,000 · worth about $447K
- Owned 14 years
- Larkspur Ridge is surging
Farms
Farm a neighborhood, and know the moment it moves
Add up to 25 neighborhoods to your farms. Each farm lists its owners of record with when they bought and for what, and shows what listed, went under contract or sold this month beside what we had predicted for each home, with a plain line on how the predictions are doing. Print a door-knock sheet in walking order. On a team, your team leader sees the team's farms and can share one with everyone.
- Up to 25 farms, each with its owners of record
- This month's listings, contracts and sales, with what we predicted
- How our predictions are doing, said plainly
- A door-knock sheet in walking order, ready to print
- Team leaders can share a farm with the whole team
My farms
Larkspur Ridge
Your farm, Havenford
Recent activity
- 22 Sorrel Way listed at $439,000 on Jul 16. We had it as more likely than most to sell this year.
- 9 Bramble Court went under contract on Jul 9. We had it as more likely than most to sell this year.
- 140 Alder Lane sold for $415,000 on Jul 1. It was not on our likely list.
Every owner
212 homes, the likeliest first.
- 118 Alder LaneM. and T. Brennan · bought 2009 for $214,000More likely than most
- 124 Alder LaneR. Castellano · bought 2019 for $329,000
- 130 Alder LaneD. and L. Whitcombe · bought 2006 for $197,500More likely than most
- 7 Thistle CourtThe Harrow Family Trust · bought 2004 for $188,000More likely than most
Owners, addresses and purchases are the public record. A likelihood is not a promise: what an owner does next is theirs.
By text
Ask Ezra who might sell in your farm.
Text him “which neighborhoods are heating up?”, “who is likely to sell in my farm?” or “what's new in my farms?” and he answers from the same data. Say yes and he adds the farm, or files the owner into People. Your Home carries one line of farm news and one neighborhood heating up, never a feed.
Ezra
Today 12:30 PM
- Nothing in Prospecting contacts anybody
- Ask Ezra to write the note, and you send it from your own phone or mail
- At most two lines on your Home, never a feed
Fair by design
What it will never say about a homeowner
- No life events, no pressure words.
- A reason is never about age, family, health or anything fair housing protects, and never a pressure word. Ratifyly throws those reasons out before they are ever saved.
- More likely than most, never a promise.
- A likelihood shows only where our predictions have been checked against what actually sold, and never as a percentage.
- Owners where the record names them.
- Owners come from county records or the MLS listing; where neither names one, the screen says so instead of inventing one.
See prospecting on your own market
Tell us the neighborhoods you work and we'll show you what is moving in them, who might sell next, and the door-knock sheet for your first farm.